This sequence is for lead gen agencies who have clients with popular SaaS competitors.
For example, your client might be an email marketing software. You can identify companies that use the competitive solutions.
Then use their weaknesses as your advantages.
To use this sequence, you'll first need to get a list fo companies that use a specific technology from BuiltWith.
And in order to get a full advantage of this template, you need to:
Hey {firstName},
I saw you're using {competitor tool}.
Are you experiencing problems with {common competitor problems}?
Cheers,
{yourName}
Hey {firstName},
Unlike {CompetitorName}, we don't {problem}
Instead, we {Unique selling proposition}
If you want, I can show you how to {desired outcome} over a qucik 10-minute call this week?
Cheers,
{yourName}
Hey {firstName},
I understand that in your industry, you need to {problem they need to solve}.
We can help you do that with our {unique feature + unque selling proposition}
{case study: i.e. 29 others companeis such as {client1}, {client2}, {client3} solved this problem and got {desired outcome} in {timeframe}}
If you want, I can show you how to accomplish this over a quick 10-minute call.
Yes or no?
Cheers,
{yourName}
This sequence works for a few reasons: