How to find prospects who use a specific technology?

Learn how to find competitors' customers (or complementary prospects) in less than 30 minutes
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How this workflow automation works?

BuiltWith

Identify companies who use specific technologies

Apollo

Find decision makers and their emails

Let's break it down

This workflow automation is for you if:

  • Your (or clients) prospects are dependent on a few specific technologies (i.e if you're looking for ecommerce companies, they're mostly using Shopify or BigCommerce)
  • Or you're looking for complementary products (i.e. your client is selling a cold email outreach software, so you might wanna look for prospects who're using HubSpot, Pipedrive, or some other CRM)
  • Or you're going after competitors' customers (i.e. your product is far more superior than the majority of other tools in the market)

With this in mind, let's get started!

#1 Find prospects who use a specific technology with BuiltWith

  • Go to builtwith.com
  • In the search bar on top, search the technology you're looking for, and click "Lookup"
  • Find the technology match, and click on "Download the list of all websites using {your Technology}":
  • Now, if you have budget, you can create an account on BuiltWith. But it's al ittle bit pricey. It starts at $295/mo

However, if you're low on budget, or you need just this one-off list, there's an alternative approach.

  • Go to Fiverr
  • Search for "BuiltWith"
  • And pick one of the freelancers to provide a list for you.

This approach will cost you around $50 per technology list. Just make sure that you explain them in detail what kind of list do you need, and what's the criteria you're looking for.

#2 Find decision makers and emails with Apollo

  • Create an account on Apollo.io
  • Go to "Search", then "people"
  • On the left side, you'll find filters. Click on "Company" > "Include/Exclude List of Companies" > Then copy/paste the domains of the companies from your BuiltWith list in the box:
  • Also, in the filters section, under the "Job Title" filter, write down the job titles you're targeting.

Now again, we have the same option as with BuiltWith. If you're on a budget and you're planning to use Apollo constantly, then buy a subscription and download the information.

If you, however, don't wanna pay for Apollo every month, you can always go to exportapollo.io. Just copy/paste there the URL of an Apollo search, top up your balance (it starts at around $15 per list for about 2000 contacts), and you'll get information from Apollo in 5 minutes on your email.

That's it! Now you have a complete list of leads, with decision makers and their contact information.

Now it's time for closing some deals.

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